11Labs Homepage funtional redesign
UX/UI for Web • Marketing Site
Painpoints
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Difficult solution discoverability
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No showcase of multi-lingual capability and voice library
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Interactivity could be improved
Task
Reimagine the homepage for the ElevenLabs site to hit all of the target audiences and tell the story well.
Solutions
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Rearrange layout to deliver this information at the beginning
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Add sections to showcase all versatility of the product
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Find a way of displaying information in a more engaging way
Homepage redesign
Elevated the promo video to display to enhance visibility and drive stronger first impressions for the brand.
Reimagined content structure with more engaging, user-focused layouts.
Designed a dedicated section to highlight the variety of the product, along with an interactive library to showcase its versatility across use cases.
Designed a more prominent Safety section to build user trust, using contemporary gradients, minimal icons, and clear visual hierarchy to highlight the company’s AI ethics and security standards.